For Arbonne’s Global Training Conference 2026, I led the creative direction for a more elevated, editorial expression of the brand. Partnering with the CMO, I developed a cohesive visual approach that brought science and nature together through sophisticated imagery, tactile textures, and naturalistic lighting.

I led the creative execution across digital, video, and the live event experience, creating a unified brand presence that helped set the visual direction for Arbonne moving forward.