Morning Matcha
2025 Arbonne Product Launch
I created content that highlighted the origins of our matcha in a way that aligned with key marketing goals and strengthened our storytelling. Through infographics, carousels, social posts, Instagram Stories, and emails, I brought fresh, clean imagery to life and helped elevate the brand’s presence. The team and I focused on building an emotional connection with our audience while equipping the field with clear, compelling selling points. With thoughtful design and strategic visuals, I showcased what makes our matcha unique and helped drive both awareness and engagement.
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Brett Ramey Creative Direction
Gabrielle Kalus Art Direction
Jenny Dale Sr Designer
Marti Longworth Sr Manager Content Strategy
Erin Humphfres Copywriting
Jason Michelson Photography
Mae Dean Retouching